No Name. No Photo. No Notoriety.
IT’S A MATTER OF PUBLIC SAFETY
The quest for notoriety and infamy is a well known motivating factor in rampage mass killings and violent copycat crimes. In an effort to reduce future tragedies, we CHALLENGE THE MEDIA – calling for RESPONSIBLE MEDIA COVERAGE FOR THE SAKE OF PUBLIC SAFETY when reporting on individuals who commit or attempt acts of rampage mass violence thereby depriving violent like minded individuals the media celebrity and media spotlight they so crave.
NO NOTORIETY CHALLENGE TO THE MEDIA
Limit the name and likeness of the individual in reporting after initial identification, except when the alleged assailant is still at large and in doing so would aid in the assailant’s capture.
Refuse to broadcast/publish self-serving statements, photos, videos and/or manifestos made by the individual. Elevate the names and likenesses of all victims killed and/or injured to send the message their lives are more important than the killer’s actions.
Recognize that the prospect of infamy could serve as a motivating factor for other individuals to kill others and could inspire copycat crimes. Keep this responsibility in mind when reporting.
Agree to promote data and analysis from experts in mental health, public safety, and other relevant professions to support further steps to help eliminate the motivation behind mass murder. Recognize that the individual’s name and likeness is irrelevant to media coverage of such acts unless the alleged assailant is at large.